As the 2024-2025 Social Media Seasonal Assistant for the Cleveland Cavaliers Dance and Entertainment teams, I developed and executed a content plan for 11 social media accounts across the four main entertainment teams (Cavs Dance Team, Scream Team, 216Stix, and Wine & Goldies). I captured, edited, and organized photography and videography during all-season home games, community appearances, and special events. Over the season’s duration, I posted 2,300+ pieces of content including photo, video, and graphics, resulting in 4.12M+ profile impressions, 3.58M+ post impressions, and 2,200+ followers gained across all profiles and platforms. Check out my work on my Gondola!